Elina Loseva

Head of Marketing, Magebit
Case Study
4 Stores in 5 Months: A Hyvä Transformation for a $2B eCommerce Enterprise

Expect In-Depth Insights:

  • Rapid Multi-Store Launch: How Helen of Troy successfully launched 4 eCommerce stores across different markets in just 5 months.
  • Hyvä’s Role in Transformation: Why Hyvä was chosen and how it delivered improved performance, speed, and a superior user experience.
  • Overcoming Challenges: Strategies for tackling technical and operational challenges in a high-stakes, fast-paced project.
  • Key Results and Lessons Learned: Post-launch performance improvements and practical takeaways for managing large-scale eCommerce transformations.

Speaker Bio

With more than five years of immersion in IT, Elina has examined the essence of eCommerce from the most impressive sides: starting from content creation with expansion into conversion rate optimization, afterwards advancing in effective feature development as an IT Service Delivery Manager. Expertise collides with the constant pursuit of innovation, consequently settling upon AI solutions.

Elinas journey, underscored by a passion for experience sharing, has culminated in her role as a speaker at Meet Magento Florida, where she will share deeper insights into AI best practices and offer guidance on navigating potential challenges in the field.